RULES OF DEVELOPMENT aka HOW TO TALK TO A SCREENWRITER

Rule One
READ THE SCRIPT IMMEDIATELY .

Rule Two
YOU'VE FINISHED THE SCRIPT, NOW CALL THE WRITER IMMEDIATELY AND PRAISE THEM!

Rule Three
BEGIN YOUR PRAISE WITH A VAGUE COMPLIMENT, THEN FOLLOW IT UP WITH SOME SPECIFIC POSITIVE COMMENTS.

Rule Four
SET THE MEETING AND STICK TO IT

Rule Five
THE MEETING - START A VAGUE POSITIVE STATMENT

Rule Six
DO YOUR BEST TO TAKE A POSITIVE ATTITUDE TOWARD THE SCRIPT

Rule Seven
GO THROUGH THE ENTIRE SCRIPT PAGE BY PAGE AND TELL THEM SPECIFICALLY ALL THE MOMENTS YOU LIKE!

Rule Eight
BEING NICE PAYS OFF - AKA THE BENEFITS OF BEING POSITIVE

Rule Nine
WHEN GIVING A SCRIPT CORRECTION BE AS SPECIFIC AS POSSIBLE

Rule Ten
DON'T PUSSYFOOT ABOUT WHAT YOU DON'T LIKE.

Rule Eleven
ASK QUESTIONS!

Rule Tweleve
CONVINCE THE WRITER THERE ACTUALLY IS A PROBLEM

Rule Thirteen
SOMETIMES YOU WILL BE WRONG.

Rule Fourteen
THE WRITER IS WRONG AND REFUSES TO SEE IT. WHAT DO I DO?

Rule Fifteen
DON'T OFFER SOLUTIONS. CONVINCE THE WRITER THERE'S A PROBLEM AND THEN LET THEM COME UP WITH A SOLUTION.

Rule Sixteen
DON'T "SPITBALL" IDEAS. (SEE RULE FIFTEEN)

Rule Seventeen
THE WRITER SHOULD FEEL IT'S THEIR STORY...

Rule Eighteen
BE SPECIFIC ABOUT THE PROBLEM AND VAGUE ABOUT GIVING A SOLUTION

Rule Nineteen
WHAT IF YOU HAVE A GREAT SOLUTION?

Rule Twenty
THERE'S A PROBLEM AND YOU'VE DROPPED HINTS AND DESCRIBED YOUR GREAT IDEA VAGUELY, BUT THE WRITER CAN'T GRAB THE HINT?

Rule Twenty One
SUBMIT YOUR IDEA AS A CLICHE THAT SHOULD BE AUTOMATICALLY DISMISSED

Rule Twenty Two
DANGER! HACK WRITER AHEAD

Rule Twenty Three
PREFERABLY HAVE ONLY ONE PERSON IN A ROOM, ONE EXCLUSIVE DEVELOPMENT EXEC FOR EVERY WRITER

21. SUBMIT YOUR IDEA AS A CLICHE THAT SHOULD BE AUTOMATICALLY DISMISSED

Richard Wagner would do this - before tossing a solution to a problem, he would qualify the idea with a warning that I was about hear a horrible cliche that I should not use - "I wouldn't want you do this, but here's the cliche...". It allows the writer to judge the idea without danger of being forced to incorporate it in the story or even consider it, in fact you're asking them to NOT do it. If for some reason they like it, it will be their decision to keep it. Encourage them to analyze it, break it down conceptually and recreate it within the context of their story . Then it becomes their idea, they own it, they'll be enthusiastic about writing it and everyone is happy. It also keeps a clear eye on the division of labor and will even help keep their ideas fresh.

GO TO RULE TWENTY TWO

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